An all-in-one suite takes work to shape
Bitrix24 combines CRM with collaboration and many other tools. If your team needs a narrower workspace, scope the screens and roles around its daily tasks in Open Mercato.
Bitrix24 alternative
Give your team the workspace their process needs.
Build a focused CRM and operational application on an MIT-licensed foundation, with the modules and integrations your team actually uses.
MIT open source
1,928 stars on GitHub
50+ pluginsChoose the CRM modules your team uses and the licence you need.
Hosting choice is only one part of ownership
Bitrix24 already offers a customizable on-premises edition with source access. Open Mercato differs through its MIT-licensed core and the absence of a core per-user licence fee for self-hosting.
Preserve relationships and daily workflows
Map Companies, Contacts, Leads, Deals, smart processes, tasks and linked records. Rehearse the relationships and daily workflow with a representative sample before committing to the cutover.
Customer records, sales pipelines and order workflows.
Linked customer records
Link companies and people to deals, addresses, notes and activities. Extend the records with fields that describe your business.
Configurable sales stages
Configure stages and track deal value, probability, expected close and ownership in board or list views.
Quotes, orders and shipments
Use the sales and catalog modules for quotes, orders, products, payments and shipment records. Implement the handoffs and provider connections your process needs.
Custom entities and workflows
Extend the TypeScript application with your own entities, modules and workflows. Assess telephony, chats, intranet tools, business processes and marketplace applications as explicit migration work.
Feature by feature
Familiar CRM essentials. A foundation you can own.
Green checks show available capabilities in the stated scope. Arrows identify implementation work, including the specialist features your team may need to retain.
| What your team gets | BUILT FOR YOUR WORKFLOWOpen MercatoCore CRM + configurable modules | Bitrix24Cloud + separately licensed on-premises |
|---|---|---|
| Where Open Mercato adds control | ||
| Application core under an MIT licence | ✓ | ×Commercial licence |
| No per-user core licence fee for self-hosting | ✓Hosting and services extra | ×Commercial licence / hosted service |
| Capabilities available in both | ||
| Company and contact records | ✓ | ✓ |
| Deals and sales pipelines | ✓ | ✓ |
| Notes and activities | ✓ | ✓ |
| Custom fields | ✓ | ✓Edition / plan scope applies |
| Business-specific automation | ✓Configure the workflow engine | ✓Capabilities vary by edition |
| Run on your own infrastructure | ✓ | ✓ |
| Implementation and scope | ||
| Bitrix24 collaboration and telephony suite | ↗Assess and connect required services | ✓Within product / plan scope |
| Your custom migration and data mapping | ↗Scoped pilot and validation | ↗Export and integration work |
Available in the stated scope Not included in this model Requires implementation
Bitrix24 Cloud includes a free plan with unlimited users. Its self-hosted edition has commercial licensing and source access. This comparison does not claim that Bitrix24 cannot be customized or self-hosted.
Reviewed 12 November 2026. Sources: Bitrix24 product documentation · Open Mercato core · Customer records
Explore implementation and commercial details
| What matters | Bitrix24 | Open Mercato |
|---|---|---|
| Customer records | Bitrix24 provides CRM records and sales processes. | Companies, people, deals, notes and activities in the core application. |
| Customization | Cloud + separately licensed on-premises. Existing configurations need a capability review. | Custom fields, entities and TypeScript modules; implementation scoped to the workflow. |
| Operational handoff | Review the modules and connected systems used after a sale. | Sales and catalog modules provide a starting point for quotes, orders and shipment records. |
| Hosting and cost | Commercial plans; check the edition and hosting model. | MIT-licensed core; hosting, implementation, maintenance and third-party usage budgeted separately. |
| Migration detail | Telephony, chats, intranet tools, business processes and marketplace applications. | Keep source identifiers, verify relationships and rebuild required behavior in a tested pilot. |
Explore Open Mercato CRM
Test the foundation with one real workflow.
Explore customer records, deals, custom fields and configurable workflows in Open Mercato CRM. Then bring an example from Bitrix24: one account, its related records and the next operational step your team needs.
Explore Open Mercato CRM ↗
A Bitrix24 migration plan for records, relationships and workflows.
Map the records and relationships
Inventory Companies, Contacts, Leads, Deals, smart processes, tasks and linked records. Keep original identifiers and agree how each record maps to the new application.
Audit the behaviors you depend on
Review telephony, chats, intranet tools, business processes and marketplace applications. Decide what to retain, integrate or reimplement and agree acceptance criteria.
Rehearse with one team
Load a representative sample, validate permissions and relationships, and test a real customer journey from first activity to the operational handoff.
Reconcile, train and cut over
Compare record counts and key totals, retain an accessible archive where needed, handle final changes and agree rollback, training and support ownership.
Questions before you take the next step.
When is Open Mercato a good Bitrix24 alternative?
When you need an owned, extensible CRM and operational application, and have a team or partner to implement and run it. Bitrix24 can remain the better fit when its ready-to-use managed experience already matches your requirements.
Will all our Bitrix24 features transfer?
No automatic feature transfer is assumed. Review telephony, chats, intranet tools, business processes and marketplace applications. The core provides CRM and sales modules; specialized capabilities require configuration, integrations or development.
How should we compare the cost?
Compare the same scope over the same period: current subscriptions and administration versus implementation, migration, hosting, maintenance, support and provider usage. The MIT core has no licence charge; a production service still has costs.
Can we keep part of our current stack?
Yes, a phased architecture can be scoped. Define the system of record for each entity, the synchronization rules and failure handling, then validate them before moving users.
Bring the workflow that makes you question Bitrix24.
Start with your record map, required integrations and the three changes that would make the biggest difference to your team.
Discuss your Bitrix24 migration
Talk through your process, integrations and implementation needs with the Open Mercato team.